Our Values

The Power of Generosity

At TY, we believe in the power of generosity to create lasting connections. Our mission is built on the idea that true success comes from serving others, fostering community, and driving growth through meaningful, purpose-driven relationships. We prioritize empathy, authenticity, and integrity in every interaction—whether it’s with our members, partners, or the communities we serve.

Through collaboration and shared values, we empower small businesses to thrive while creating positive impact across local and global communities. TY is more than just a rewards platform; it’s a movement rooted in generosity, connection, and purpose, bringing people together to create real, lasting change.

The values that drive us forward

Empowering Generosity

At TY, we believe that generosity is the key to unlocking long-term success. Our commitment goes beyond rewards; we focus on building meaningful relationships that create a ripple effect of loyalty, growth, and shared success. By prioritizing generosity, we empower businesses and communities to thrive together.

Purposeful Empathy

We deeply listen to the needs and desires of our customers and partners. Every decision at TY is rooted in empathy, ensuring that we always prioritize people above all else. This purpose-driven approach allows us to create lasting impact, touching lives in a way that truly matters.

Integrity in Every Connection

Trust and authenticity form the foundation of every interaction at TY. We go beyond transactions to create genuine, transparent connections. By prioritizing integrity, we ensure that our relationships are built on mutual respect and long-term collaboration.

Cultivating Community Impact

TY is committed to more than individual success. We aim to create a thriving ecosystem where businesses, customers, and communities grow together. Every action we take strengthens our shared mission of positive change, ensuring that we collectively create value for everyone involved.

What We Seek in Our Partners

Aligned Values and Vision: We look for businesses that share TY's dedication to generosity and community. We believe that true success comes from nurturing customer relationships and creating long-term loyalty, and we want partners who embrace this philosophy.
Collaborative Customer Focus: At TY, we see our partners as an extension of our own mission. Your customers are our customers, and we share the responsibility of providing exceptional value and experiences. This collaborative mindset ensures that we’re always working together to elevate the customer journey.
Empowerment Through Generosity: We provide resources, success stories, and guiding principles to show how embracing generosity can drive business growth, deepen customer connections, and make a positive impact on the community. Partners who adopt this mindset will see transformative results.
Building Genuine Relationships: We’re not interested in transactional partnerships. TY is all about fostering meaningful, lasting connections with our partners. This means ongoing collaboration, support, and shared strategies that prioritize the customer experience above all else.
Creating a Like-Minded Network: We prioritize quality over quantity in our partnerships. By working with businesses that share our commitment to giving, serving, and growing together, we create a strong network of like-minded allies who contribute to mutual success.
Purpose-Driven Leadership: TY is about more than just rewards; we aim to create a lasting impact through generosity and meaningful relationships. Our partners thrive when they embrace this purpose-driven approach, building stronger bonds with their customers and enhancing their business.

Join the generosity movement!

TY goes beyond earning points—it’s about making an impact. Share your favorite spots, help small businesses grow, and support your community. Unlike traditional rewards programs, TY lets you be part of something bigger, whether through referrals or donating to meaningful causes. Every action counts.

Download the app and start earning rewards that truly matter today!

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